bring back my buggy slow keyword tool

I just don’t understand Yahoo sometimes…

You have a tool that gets used (ok, abused) by thousands upon thousands of advertisers. You make all your money from advertisers. One of the main reasons they are using that tool is to spend more. So…you kill it? How about at the very least continue giving your advertisers something they are craving while at the same time pushing your own agenda. I wouldn’t mind that.

Of course, I used it mainly for other purposes. inventory.overture.com was my favorite domain speculating tool. It sucked for heavily searched for terms, but it was beautiful for discovering some smaller keywords that weren’t yet hit by automated rank-checkers.

And. It was awesome for domain sleuthing. Read the rest of this entry »

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A good friend is a photographer/product manager/videographer/and search engine marketer. The last one he didn’t realize until I convinced him…and even now he only reluctantly takes credit.

He is the guy behind the guy (Dan Savage) who built and marketed the SpreadingSantorum.com website. While this might not be a claim you want to show off to Grandma (check out the site when she’s looking over your shoulder) it’s gotten some excellent rankings, mentions on the Colbert Report, and now…Matt Cutts is saying it’s not a googlebomb, it’s just good SEO.
So Chase…congrats, you are an SEO. So sayeth Cutts. Like it or not.

well done and crazy engaging

History of Presidential Speeches in tag cloud form. Watch it go from War to Appropriations to Constitution to Economy to Terrorist
I’m surprised I haven’t seen more of these for a wide variety of things. Maybe I’m just not looking.

I thought I got away from this stuff when I moved out of the Midwest. Nora has had 5 snow/ice days and a few late starts to school. I first thought it was ridiculous that people couldn’t drive with a “trace” or “dusting” of snow. But watch this video and it’s much more understandable.

A well-stated theory about what an SEO’s job is & how to go about it - in tough cases. A couple points that get at the heart of what I think is a huge bonus of hiring an SEO.

If you don’t have at least 10-20 sites in your portfolio, get them. Come back and finish reading this article after you have them.

and

you can still create a community of long-tail Web sites that use unique content to establish visibility for related topics and point their visitors to the client site.

The danger, of course, is that when the SEO that has built that network of sites decides he doesn’t need clients anymore it could get tricky. If an SEO is using his own sites as a primary tool it is in the client’s best interest to get that in some kind of contract. I don’t know any search marketer that would be ok with a contract like that but that’s what makes this industry so interesting.

this chain-letter blog circle-jerk is really getting out of control in the SEO community. Once was even too much, but now that the ego “gets a taste of the honey” (one of my dad’s common phrases) they can’t stop.

So for this “trust meme” (it’s not really a meme after 2 posts Michael) I trust that somebody will have the sense to recognize this is just dumb. Rae’s post was awesome and if we would talk about answers to some of her very pointed questions then the community benefits. But it doesn’t benefit from more pecking-order stack-rank garbage.

I do trust Todd absolutely and have even referred work to him on more than 1 occassion. It must be hard to stop a meme when it’s coming from a friend, but I think/hope somebody will…

edit: ok…sorry…too harsh. bloggers should have their fun too. i just find those posts tedious after the very recent previous one that just went around. i’ll just skim the noise and accept it’s part of the culture.