stop already.

this chain-letter blog circle-jerk is really getting out of control in the SEO community. Once was even too much, but now that the ego “gets a taste of the honey” (one of my dad’s common phrases) they can’t stop.

So for this “trust meme” (it’s not really a meme after 2 posts Michael) I trust that somebody will have the sense to recognize this is just dumb. Rae’s post was awesome and if we would talk about answers to some of her very pointed questions then the community benefits. But it doesn’t benefit from more pecking-order stack-rank garbage.

I do trust Todd absolutely and have even referred work to him on more than 1 occassion. It must be hard to stop a meme when it’s coming from a friend, but I think/hope somebody will…

edit: ok…sorry…too harsh. bloggers should have their fun too. i just find those posts tedious after the very recent previous one that just went around. i’ll just skim the noise and accept it’s part of the culture.

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Quantcast is the latest public stats/metrics company I’ve seen. They have a great interface and some interesting data. Accuracy…eh…

Competitive intelligence is key to every industry but finding an accurate inexpensive tool is nearly futile. So instead use them all:

• Alexa (alexaholic is more fun)
• Bill Gross’ (idealab) Compete
• Quantcast
• Google Trends

For pay ones:

• Trellian’s Competitive Intelligence
• Hitwise
• Nielsen netRatings
• comScore Media Metrix

Some SEO ones:

• Based on AOL data: DontDelete.com
• SpyFu for PPC intel

And for those with big budgets and resources to devote:

• Do it yourself with a little help from these guys