Competitive Intelligence…who knows what?

SoloSEO (great blog, regular read) did a fun look at what presidential candidates are using for analytics. That got me thinking about a couple things.

First, Google analytics is good, but if you have the budget there are much much better analytics programs…and we all know most of these candidates have the budget. I’m hoping Google puts some more resources into their analytics to make it more competitive with the real players in that market…but that leads me to #2.

Why would they? If those sites are using Google analytics, they already have a product for the vast majority of site owners/companies. All they really want is for you to put and keep their code on that page, then they own more clickstream data than you could imagine.

So instead, my hope is that they will continue their trend (?) of showing numbers and we’ll get a alexa/compete/quantcast competitor from them. I doubt it…but I can hope.

1 more good read is this blog on web analytics - the author was just hired by Google, so maybe there is hope after all.

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one of the reasons I haven’t been posting much of late.

So at this point, he/she has been crawled and is scheduled to enter the main index in about 6 months. I’m not too concerned about ranking or ROI at this point, maybe in 18 years or so though.

errr…if you didn’t at least smile at my “How to know your friend is an SEO” post, please ignore that.